If your business focuses on selling products or individual services, you need to be able to create a quick, efficient selling funnel that maximize your chances of conversion. Having a beautiful, well structured website that convinces your potential clients to choose you, doesn’t have any sense if doesn’t give them the possibility to complete the purchase easily and quickly. For this reason you need a functional ecommerce that supports your sales strategy. In this article, here are our suggestions for the best free ecommerce plugins for WordPress.
WOOCOMMERCE
In our opinion, this is the best free ecommerce for WordPress. WooCommerce gives you the possibility to manage products, inventory, taxation, clients accounts, discounts, and much more. Moreover, it permits you to check and redefine your shipping costs at any time, select the countries to limit sales, or open your ecommerce to the world. Being highly customizable, this plugin not only gives you the possibility to sell your products, but supports also affiliated campaigns and multivendor websites. Last but not least, WooCommerce is compatible with various payment methods including Paypal, Stripe and Amazon Payments.
EASY DIGITAL DOWNLOADS
If your business is not selling physical products, this plugin is really for you. Easy Digital Downloads is the ideal choice if your goal is to build an ecommerce platform to sell digital files on the web. The market for this type of products today is growing strongly and with this plugin you will have the possibility to sell video courses, infoproducts, photo presets and any other digital file for your customers. Regarding the payment methods supported, this plugin is slightly less versatile than WooCommerce while supporting PayPal and Amazon Payments. There are also premium extensions to integrate your ecommerce with various review collection tools, email marketing automation, and cloud file hosting.
EXCHANGE WP
Exchange WP is a relatively new but very interesting plugin and is particularly appreciated for its usability. The installation is really easy and the interface is intuitive and user friendly, allowing you to customize your products and graphical appearance of the site in just few clicks. Although not the only one, this plugin is suitable for selling both physical products and digital products via direct download. Compatible payments are really flexible and include both PayPal and Stripe free of charge.
ECWID
If you are new to the world of ecommerce, this plugin might be an interesting solution. The main advantage of Ecwid is the possibility to link your ecommerce to all the major social networks for free, in order to manage your store online and sell directly through Facebook and other social channels. This feature makes it especially flexible and easy to use, giving you the possibility to sell in a more immediate way and more closer to your potential clients. This plugin guarantees unlimited space, regular backups, and constant access to new updates. To make things even easier, Ecwid also provides a mobile application with which you can scan products, manage the inventory and accept payments using your smartphone as a real POS!
JIGOSHOP
Jigoshop’s ecommerce plugin for WordPress, thanks yo its setup, is ideal for targeting an audience that primarily purchases from mobile devices. One of its main features is the accuracy of the reports it can provide regarding the overall performance of sales on your ecommerce. You’ll have access to statistics, sales KPIs, reviews and graphics that will allow you to constantly monitor your performances. Moreover, you will easily manage your inventory, order status and search your products by price, size, units sold, and more. Like the previous one, it also supports different payment methods including PayPal.
